"The four elements to prospecting: Target, Channel, Message, Timing"
I just found this on reddit.
If your not getting responses on your cold emails. It could be either one of these.
Targeting: maybe you need to niche down more or go wider.
Channel: If your just doing email, maybe you need to do cold DM, or cold call.
Message: Change the message up maybe its your sales copy.
Timing: it's all about timing if you message some one at the right or wrong time it could make or break the deal.
I would also add the offer.
Offer: If your offer is not so good that they feel stupid saying no. Then that may be the problem, it's not enticing enough.
I would also change target to Avatar.
So it would go Offer, Avatar, Message, Channel, and Timing.
This is a good framework to think through this with and I'm glad I found it.